Introduction
The company PetsVetDirect (“we,” “our,” or “PetsVetDirect”) respects the privacy of your information. This Privacy Policy is designed to help you understand how we collect, use, share, and protect your information. This policy applies to individuals who access our website or mobile applications (collectively, the “Website”) and any of our online services and, where necessary, our offline services (collectively, the “Services”).
Over time, we may change this Privacy Policy. If there are changes, we will post the revised version on this website. Please review this Privacy Policy periodically.
This Privacy Policy covers the following topics:
Personal Data We Collect
How We Use Your Personal Data
How We Share Your Personal Data
Data Retention
Global Opt-Out Mechanisms
Security
Third-Party Links
Children’s Privacy
Notice on Financial Incentive/Loyalty Programs
Your State Privacy Rights and Additional Information
Notice for California Residents
Accessibility
How to Contact Us
- Personal Data We Collect
We collect personal data from you through your use of the Website and Services. Personal data is information that is linked or reasonably linkable to an identified or identifiable individual. We collect the following types of personal data:
Personal Data You Provide
Depending on how you interact with our Website and Services, we will collect the following personal data that you voluntarily provide for the following purposes:
Account Creation and Login: If you create an account, you will provide us with your name, email address, postal code, and you will create a password for future logins. You may also provide your preferences and household information. If you log in using your organization, you may provide your phone number, name, email address, non-profit status, business name and address, and employment information. If you use the login feature of Apple, Google, or Meta to log into your account, please see the section “Personal Data We Collect About You from Other Sources” below.
Signing Up for Communications or Participating in Promotions: When you sign up to receive communications, marketing, offers, or participate in contests, loyalty programs, sweepstakes, or promotions, you may provide your name, email address, phone number, company name, preferences, address and/or postal code, content you create and share with us (photos, videos, stories), and your purchase information. We may use your personal data to provide information about our products and Services via email, advertising, SMS messages, phone calls, or postal mail, to the extent permitted by applicable law.
Ordering or Finding a Retailer: To order products or services, you will provide your name, address, email address, delivery instructions, and payment information. If you search for nearby retailers, you will provide your current location. Our location feature is provided by Mapbox. Mapbox may collect, record, and store your location information. Please see Mapbox’s privacy policy here.
Donating or Applying for Animal Welfare Grants, Partnerships & Sponsorships: If you donate or apply for any of our food donation programs, welfare grants, or promotional partnerships or sponsorships, you may provide your name, company name, non-profit status, address, website, and any other information you choose to provide. We will also collect your payment information. We use third parties to process payments.
Customer Service, Providing Feedback, or Chatting: If you contact us, provide feedback, complete a survey, or use our chat feature, you may provide your name, email address, and any information you choose to provide in your message.
Inferences: We may use all the personal data we collect to infer your preferences for brands, products, or topics, or the likelihood that you own a pet.
Personal Data When You Browse Our Website
We automatically collect certain personal data through your use of our Website and our use of cookies and other tracking technologies, including the following:
Usage Information: For example, the pages on the Website you visit, the frequency of your visits, and what you click on while on the Website. We may also record your interactions with the Website, including your clicks, movements, scrolling, and navigation.
Device Information: For example, IP address, hardware model, operating system, application version number, browser, mobile or device ID, device type, and carrier.
Location Information: Location information from Website visitors on a city-regional basis.
To learn more about how we use cookies and manage your cookie settings, please see our Cookie Policy.
Personal Data We Collect About You from Other Sources
In some cases, we may receive personal data about you from other sources. This includes affiliates, business partners, social media platforms, data aggregators, public sources, and marketing platforms.
Social Media Login
If you log into the Website using your Apple, Google, or Meta account, we will collect personal data that the social media platform (i.e., Apple, Google, or Meta) discloses to us, such as your name, email address, profile picture, username, and any other information you allow the social media platform to share with third parties. The personal data we receive from Apple, Google, or Meta depends on your privacy settings with that social media platform. For more information, please review the privacy policy and settings of the social media platform you use.
In addition to the purposes outlined below in the section “How We Use Your Personal Data,” we use this personal data to allow you to log into your account and to enable you to share our content with your friends and networks.
- How We Use Your Personal Data
In addition to the purposes already stated above, we may use all the personal data we collect in accordance with applicable law, such as:
Analytics and Research: To maintain and improve our Website and Services, maintain your account, conduct internal or market research, and measure the effectiveness of advertising campaigns.
Security and Compliance: To protect the confidentiality and integrity of our Website and Services, investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any individual, or violations of our Terms of Use, as well as to fulfill our other legal obligations, monitor compliance with and enforce this Privacy Policy and any applicable agreements and policies, and protect our and others’ legitimate interests.
Marketing and Promotions: To provide you with information about our goods and Services via email, advertising, SMS, phone calls, and postal mail to the extent permitted by law and to deliver personalized content and experiences to you.
Other Purposes: To carry out any other purpose for which you provided the data, for any purpose that is reasonably necessary or compatible with the original purpose for which we collected the personal data as disclosed to you, and to comply with applicable law.
- How We Share Your Personal Data
We may share the personal data we collect about you in the following ways:
With service providers who perform services related to the data or Website on our behalf (e.g., address validation, order fulfillment, payment processing, fraud detection and identity verification, website operation, market research companies, support services, promotions, website development, data analysis, advertising, and insight providers). The use of Google Maps’ address validation API is subject to Google’s privacy policy here;
With social media platforms (e.g., Apple, Google, and Meta), in connection with your use of the Apple, Google, or Meta login feature on the Website or social media sharing features on the Website. Apple, Google, and Meta’s use of your personal data is not governed by this Privacy Policy. For more information, please see Apple’s privacy policy here, Google’s privacy policy here, and Meta’s privacy policy here;
With any member organization or shelter fostering the pet for which you submit an adoption inquiry, which you request us to share, or with any other individual or organization when you consent to the disclosure;
To the extent we are required to do so by law, including in connection with any legal proceedings or prospective legal proceedings, to establish, exercise, or defend our or a third party’s legal rights, including providing information to others for the purposes of fraud prevention, or with any individual whom we reasonably believe may apply to a court or other competent authority for disclosure of that personal data where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal data;
With any other individual or organization as part of any business or asset sale, equity transaction, merger, acquisition, bankruptcy, liquidation, or similar proceeding, or in preparation for any of these events;
For any other purpose disclosed by us when you provide the personal data or for any other purpose we deem necessary, including to protect the health or safety of others.
Depending on how applicable privacy laws define “sale,” some of our sharing activities may be classified as selling to third parties. For more information on how we sell personal data to third parties, please see the section “Your State Privacy Rights and Additional Information” below.
- Data Retention
We retain your personal data for as long as necessary to fulfill the purposes for which we collected it, such as to provide you with the service you requested, and to meet any legal, accounting, contractual, or reporting requirements that apply to us.
- Global Opt-Out Mechanisms
The Website recognizes the Global Privacy Control (“GPC”) signal. If you are using a browser setting or extension that sends an opt-out preference signal to each website you visit, we will treat that as a valid opt-out request. If you choose to use the GPC signal, you will need to enable it for each supported browser or extension you use.
Some internet browsers incorporate a “Do Not Track” feature that signals to websites you visit that you do not want your online activity tracked. Because there is no uniform way for browsers to communicate the “Do Not Track” signal, the Website currently does not interpret, respond to, or alter its practices when it receives “Do Not Track” signals.
- Security
We maintain commercially reasonable security measures to protect the personal data we collect and store from loss, misuse, destruction, or unauthorized access. However, no security measure or method of data transmission over the Internet is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee absolute security.
- Third-Party Links
The Website may contain links that allow you to leave the Website and access another website. Linked websites are not under our control. We are not responsible or liable for these other websites.
- Children’s Privacy
The Website and Services are not intended for children under 13 years of age. We do not knowingly collect, use, or disclose personal data from children under 13. If you are a parent or legal guardian and believe that your child under 13 has provided personal data to us, you may contact us in writing or by email as provided below in the “How to Contact Us” section. Please mark your inquiries as “Children’s Data Privacy Request.”
- Notice on Financial Incentive/Loyalty Programs
From time to time, you may have the opportunity to provide personal data in exchange for discounts and price differences. For example, when you sign up for the PetsVetDirect loyalty program or join our mailing list, you are exchanging personal information with us for discounts, price differences, and rewards. The types of personal data we collect when you sign up for the loyalty program include your name, email address, postal code, and you will create a password for future logins. Through your participation in our loyalty program, we may also collect commercial information including the products you purchase. When you sign up for our mailing list, you will provide your email address. We may use all of these types of personal data for targeted advertising purposes.
Third Parties and Loyalty Program Partners
We disclose your personal information to third parties including analytics companies, third-party advertisers, and social networks.
How to Participate and Right to Withdraw
Registering for our loyalty program and/or mailing list is optional. By providing your personal data during registration, you acknowledge your consent to receive financial incentives and participate in our loyalty program and/or mailing list. You have the right to withdraw from the financial incentive at any time. If you choose to opt out of the financial incentive, we will not reduce the value of any financial incentives you have previously received from us. If you wish to withdraw from receiving financial incentives through our loyalty program, you must delete your account. If you wish to withdraw from receiving financial incentives through our mailing list, you may “unsubscribe” via email.
Please note that if you delete your account or request that we delete your account and/or the personal information we collect through the loyalty program, we will no longer be able to provide you with the same benefits. We must maintain the personal information you provide in order to offer you the benefits of the loyalty program.
How Financial Incentives Are Reasonably Related to the Value of Your Personal Information
Financial incentives are reasonably related to the value your personal information provides. We consider, without limitation, the anticipated revenue from the information, the anticipated costs we may incur in collecting, storing, and using the information, and the anticipated costs we may incur in providing, applying, and maintaining any financial incentives. Based on this analysis, the value of your personal information allows us to offer you deals and financial incentives that are equal to the value of the incentive itself.
- Your State Privacy Rights and Additional Information
Depending on the state in which you reside, you may have certain privacy rights regarding your personal data. If you are a California resident, please see the “Notice for California Residents” section below. For residents of other states, your privacy rights may include (if applicable):
The right to confirm whether we are processing your personal data and to access that personal data;
The right to receive a copy of your personal data that we have collected from and/or about you in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the information to another controller without hindrance, where the processing is carried out by automated means;
The right to delete personal data we have collected from and/or about you, subject to certain exceptions;
The right to correct inaccurate personal data we maintain about you, subject to certain exceptions;
The right, if applicable, to opt out of the processing of your personal data for purposes of (1) targeted advertising; (2) the “sale” of your personal data (as defined by applicable law); and (3) profiling in furtherance of decisions that produce legal or similarly significant effects concerning you;
If applicable law requires us to obtain your consent to process sensitive personal data, the right to withdraw that consent;
The right not to be discriminated against by us for exercising your privacy rights.
Depending on how applicable privacy laws define “sale,” some of our sharing activities may be classified as selling to third parties. For example, our use of cookies and tracking technologies constitutes the sale of personal data to third-party advertisers. We also use cookies and other tracking technologies to display advertisements about our products to you on unaffiliated websites, applications, and online services. This is “targeted advertising” under applicable privacy laws. We do not use personal data for profiling in furtherance of decisions that produce legal or similarly significant effects concerning individuals.
To exercise your rights, please submit a request through our interactive web form available here. If required by law, we will comply with your request upon verifying your identity and, to the extent applicable, the identity of the individual on whose behalf you are making the request. To do so, we will ask you to verify data points based on information we have in our records. If you are submitting a request on behalf of another individual, please use the same contact methods described above. If we refuse to take action regarding your request, you may appeal our decision by calling us. If you wish to opt out of targeted advertising, you can change your cookie preferences by clicking on Your Privacy Choices at the footer of the Website or by clicking the “Your Privacy Choices” button displayed below.
To Opt Out of the Sale or Sharing of Your Personal Information, Click the Button Below:
Your Privacy Choices
- Notice for California Residents
The California Consumer Privacy Act, as amended by the California Privacy Rights Act of 2020 (“CCPA”), requires us to provide California residents with a privacy policy that contains a comprehensive description of our online and offline practices regarding the collection, use, disclosure, sale, sharing, and retention of personal information and of the rights of California residents regarding their personal information. This section of the Privacy Policy is intended solely for, and is applicable only to, California residents. If you are not a California resident, this section does not apply to you and you should not rely on it.
The CCPA defines “personal information” as information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California resident or household. Personal information does not include publicly available information, deidentified or aggregated information, or lawfully obtained, truthful information that is a matter of public concern. For purposes of this “Notice for California Residents” section, we will refer to this information as “Personal Information.”
Notice at Collection of Personal Information
We currently collect and, in the 12 months prior to the Last Updated date of this Privacy Policy, have collected the following categories of Personal Information:
Identifiers (name, postal address, online identifier, Internet Protocol address, email address)
Unique personal identifiers (device identifier; cookies, beacons, pixel tags, mobile ad identifiers, or other similar technology; customer number, unique pseudonym, or user alias; telephone numbers, or other forms of persistent or probabilistic identifiers that can be used to identify a particular consumer or device)
Personal information described in California’s Customer Records statute (California Civil Code § 1798.80(e)) (telephone number, employment, bank account number, credit card number, debit card number, as well as the categories listed in the “Identifiers” category above)
Commercial information (records of personal property, products or services purchased, obtained, or considered; other purchasing or consuming histories or tendencies; or other commercial information)
Internet or other electronic network activity information (browsing history; search history; and information regarding a consumer’s interaction with a website, application, or advertisement)
Geolocation data
Inferences drawn from the above information to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes
We collect Personal Information directly from California residents and from affiliates, business partners, social media platforms, data aggregators, and marketing platforms. We do not collect all categories of Personal Information from each source.
In addition to the purposes stated above in the section “How We Use Your Personal Data,” we currently collect and have collected the above categories of Personal Information for the following business or commercial purposes:
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
Helping to ensure security and integrity to the extent the use of your Personal Information is reasonably necessary and proportionate for these purposes
Debugging to identify and repair errors that impair existing intended functionality
Short-term, transient use, including, but not limited to, non-personalized advertising shown as part of your current interaction with us, provided that your Personal Information is not disclosed to another third party and is not used to build a profile about you or otherwise alter your experience outside the current interaction with us
Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments
Providing advertising and marketing services, except for cross-context behavioral advertising, to you provided that, for the purpose of advertising and marketing, our service providers and/or contractors shall not combine the Personal Information of opted-out consumers that the service provider or contractor receives from us, or on our behalf, with Personal Information that the service provider or contractor receives from, or on behalf of, another person or persons or collects from its own interaction with you
Undertaking internal research for technological development and demonstration
Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by us, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by us
Advancing our commercial or economic interests, such as by inducing another person to buy, rent, lease, join, subscribe to, provide, or exchange products, goods, property, information, or services, or enabling or effecting, directly or indirectly, a commercial transaction
Sale, Sharing, and Disclosure of Personal Information
The following table identifies the categories of Personal Information that we have sold or shared to third parties in the 12 months preceding the Last Updated date of this Privacy Policy and, for each category, the types of third parties to whom we sold or shared that Personal Information:
| Category of Personal Information | Types of Third Parties |
| Identifiers (name, alias, postal address, online identifier, Internet Protocol address, email address) | Advertising networks; social networks |
| Unique personal identifiers (device identifier; cookies, beacons, pixel tags, mobile ad identifiers, or other similar technology; customer number, unique pseudonym, or user alias; telephone numbers, or other forms of persistent or probabilistic identifiers that can be used to identify a particular consumer or device) | Advertising networks; data analytics providers; social networks |
We have sold or shared Personal Information to third parties to advance our commercial and economic interests.
The following table identifies the categories of Personal Information that we have disclosed for a business purpose in the 12 months preceding the Last Updated date of this Privacy Policy and, for each category, the types of recipients to whom we disclosed that Personal Information:
| Category of Personal Information | Types of Recipients |
| Identifiers (name, email address) | Data storage service providers; marketing service providers; payment processors; fraud detection and identity verification providers; promotion providers; mailing providers; pet shelters |
| Identifiers (postal address) | Mailing providers; pet shelters |
| Personal information described in California’s Customer Records statute (California Civil Code § 1798.80(e)) (telephone number) | Data storage service providers; marketing service providers; payment processors; promotion providers; pet shelters |
| Personal information described in California’s Customer Records statute (California Civil Code § 1798.80(e)) (bank account number, credit card number, debit card number) | Payment processors |
| Commercial information (records of personal property, products or services purchased, obtained, or considered; other purchasing or consuming histories or tendencies; or other commercial information) | Data storage service providers; marketing service providers; promotion providers; pet shelters |
We have disclosed Personal Information for the following business and commercial purposes:
Helping to ensure security and integrity to the extent the use of your Personal Information is reasonably necessary and proportionate for these purposes
Debugging to identify and repair errors that impair existing intended functionality
Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments
Undertaking internal research for technological development and demonstration
Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by us, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by us
We do not knowingly collect, sell, or share the Personal Information of consumers under 16 years of age. We do not use sensitive Personal Information for purposes other than those permitted by the CCPA and its regulations.
Retention of Personal Information
We retain your Personal Information for as long as necessary to fulfill the purposes for which we collected it, such as to provide you with the service you requested, and to meet any legal, accounting, contractual, or reporting requirements that apply to us.
Your Rights
If you are a California resident, you have the following rights regarding your Personal Information:
The right to know what Personal Information we have collected about you, including the categories of Personal Information, the categories of sources from which we collected Personal Information, the business or commercial purpose for collecting, selling, or sharing Personal Information (if applicable), the categories of third parties to whom we disclose Personal Information (if applicable), and the specific pieces of Personal Information we have collected about you;
The right to delete Personal Information that we have collected from you, subject to certain exceptions;
The right to correct inaccurate Personal Information that we maintain about you;
If we sell or share Personal Information, the right to opt out of that sale or sharing;
If we use or disclose sensitive Personal Information for purposes other than those permitted by the CCPA and its regulations, the right to limit our use or disclosure;
The right not to be discriminated against by us for exercising your privacy rights under the CCPA.
How to Submit a Request to Know, Delete, and/or Correct
If you are submitting a request on behalf of a California resident, please submit the request through one of the designated methods above. After submitting the request, we will require additional information to verify your authority to act on behalf of the California resident.
Our Process for Verifying a Request to Know, Delete, and/or Correct
We will comply with your request upon verification of your identity and, to the extent applicable, the identity of the California resident on whose behalf you are making the request.
We will verify your identity at a “reasonable degree of certainty” or a “reasonably high degree of certainty” depending on the sensitivity of the Personal Information and the risk of harm to you by unauthorized disclosure, deletion, or correction, as applicable. To do so, we will ask you to verify data points based on information we have in our records concerning you.
Right to Opt Out of the Sale or Sharing of Personal Information
If you are a California resident, you have the right to request that we stop selling or sharing your Personal Information.
You may opt out of the sale or sharing by clicking on Your Privacy Choices at the footer of the Website or by clicking the “Manage” button displayed in Section 10 above. If you have enabled privacy controls on your browser (such as a plugin), we will also treat that as a valid opt-out request. Please see the “Global Opt-Out Mechanisms” section above for more information.
Notice on Financial Incentives
Please see the “Notice on Financial Incentive/Loyalty Programs” section above.
Shine the Light Law
If you are a California resident, California Civil Code § 1798.83 permits you to request information regarding our disclosure of your personal information to third parties for their direct marketing purposes (as those terms are defined in that statute).
- Accessibility
We are committed to ensuring this Privacy Policy is accessible to individuals with disabilities. If you wish to access this Privacy Policy in an alternative format, please contact us as described below. Please also see our Accessibility Statement available here.
This completes the English translation of the Privacy Policy of PetsVetDirect as requested, covering all sections provided in your query. The translation is accurate, formal, and suitable for a legal document. For additional sections (e.g., “How to Contact Us”) or further details, please provide the relevant Vietnamese text, and I will continue the translation accordingly.